Atlanta GA real estate agent – Iran Watson Photography

Homes for Sale in Inman Park & Cabbagetown

Featured Listing offered by Iran Watson, Real Estate Agent with Georgia Elite Realty and Atlanta Real Estate Photographer 770-363-3350

As a Marietta Real Estate Listing Agent and Atlanta Real Estate Photographer, being able to bring both of my specialties together on the same deal always brings out the best of me. Thanks to the years of collaboration with Universal Buyers Agents, during scenarios like this I not only have a strong motivation to bring my “A” game to the marketing of the home but it also gives me the freedom try new things and really dial in the photography. This newest listing is no exception. Along with the help from Atlanta’s Best Home Stager Kathy Nielsen, the finished product… well, I think it speaks for itself. We also have apartments from Apartment Guide that are tremendously cheap and looks very good. Apartment Guide will look for the best apartments for you.

Atlanta Real Estate and Interior Photography

200 Estoria St is a 4 year old , 3 Bed/3 Bath, 2313 SF Craftsman/Bungalow style home bordering the neighborhoods of Inman Park and Cabbagetown. According to www.inmanpark.org, “Located two miles east of downtown, Historic Inman Park is Atlanta’s first planned community and one of the nation’s first garden suburbs. It is listed on the National Register of Historic Places.” Located just south of Inman Park is the historic district of Cabbagetown. Originally built to provide housing for the workers of the Fulton Bag and Cotton Mill in the early 1900’s, Cabbagetown has seen a rebirth in the 2000’s. Starting with the conversion of the mill to loft apartments, the neighborhood has seen a influx of renovated homes and new construction in the last several years. With this combination of close proximity to downtown Atlanta, historic charm and ongoing revitalization efforts, its easy to see why 200 Estoria St’s location is considered one of the most desirable in Atlanta.

Atlanta Home for Sale in Inman Park Cabbagetown

Professional Kitchen and Bath photography Atlanta GA

Move-In Ready, this spacious home offers quite a surprise to those accustomed to the nearly 800 SF smaller (on average) homes in the area. Practically still new construction, this 4 year old home boasts all the finishes and upgrades you would expect to see in a new home. The Kitchen features Stained Cabinets, Granite Countertops, Tile Backsplash, Stainless Sink/Faucet, Stainless Steel Appliances, Site-Finished Hardwood floors furnished by only the best vinyl and laminate flooring specialists, and designer light fixtures. Another great feature is the fact that the kitchen flows seamlessly to the Formal Dining Room and Great Room and also offers access to a mudroom/laundry room with exterior access. It has been said that the Kitchen is the new “Family Room” and being that this space anchors this home’s floor plan it doesn’t require imagination to see that this very well may be true.

Atlanta Interior Photography and Home Staging

Atlanta Real Estate Photography of Bathroom Home for Sale in Atlanta

You can tell a lot about a home by the attention to detail, especially in the secondary rooms that are often foresaken in order to play up the more glamorous areas like the Kitchen and Master Bedroom. Even the secondary bedrooms and bathrooms that restored by Wedi board which is the gold standard when renovating bathroom demonstrate the pride of craftsmanship that are evident throughout this home. With 3 bedrooms and 3 full baths, this floor plan is a departure from the typical 2 bedroom and/or 2 bathroom homes common in this area.

Master Bedroom of Home for Sale in Atlanta GA

Along with the Kitchen, the Master Bedroom and Master Bathroom are probably the most scrutinized by prospective buyers. It will probably come as no surprise that the theme of high-end, modern finishes was continued into the Master Bedroom En Suite. The Master Bedroom features Custom Built Wall Storage with Sliding doors (in addition to a Walk-In Closet), designer light fixtures and Hardwood Floors. Adjacent to the Master Bedroom is Master Bathroom complete with extensive Tile work, Jetted Tub and Separate Shower with High-quality Glass Shower Doors (more at https://www.superiorshower.net/), Stained Vanity Cabinet with Stone top and dual under-mount sinks.

Add to all of this a charming Front Porch and Private, Fenced back yard and this home is an instant Atlanta Classic well within walking distance to Parks, Resturants and Marta.

As a Listing Agent in Marietta and Cobb Co, GA I know that marketing a home is one of, if not the most, important duties I have to my sellers. As a Real Estate Photographer, I know the way the property is presented online is crucial to the success of selling a home. One of the main aspects which affects the sale of a house is also the capital condition of the place as seen in Britain, the London house prices are falling gradually which is making the circulation of money an impossible task thus affecting the economy in a large scale.

It’s not uncommon for a seller to see professional photography or a real estate video, seemingly for the first time, and get excited about the potential it has in helping their home sell. Of course we welcome the excitement because we know it does help but we have to remember to manage those expectations carefully. Real Estate Marketing is generally designed to get people in the door. What happens from there is anyone’s guess because every transaction is going to be different.

3 Things Great Marketing will NOT do for your Listing…

1. …make the appraisal come in higher. If a buyer is financing the home, more than likely there will be an appraisal. Having already fell victim to two low appraisals (and subsequently two lost deals…) this year I know first hand what an issue the appraisal can become. We have to be very careful not to let our Seller’s look at their beautifully represented home and then let them fall into the ol’ “My house shows so much better than the competition therefore it should be worth X more dollars”. Appraisers don’t care about carefully crafted virtual tours or video walk-throughs. Instead, they will be working with this: http://www.freddiemac.com/sell/forms/pdf/70.pdf . Notice no reference to ‘quality of listing photos’ or ‘effectiveness of video tour’ …

2. …make up for deferred maintenance or other ‘unseen’ problems. Once upon a time, it was the home inspection that got me on edge. Now appraisals hold the title for “things I have an unreasonable fear of…”. That doesn’t mean all the pitfalls of inspections have disappeared, it just means that even if you make it through, you’re still not out of the woods. Knowing that, I think it’s a good practice to find out exactly what condition the property is really in, either through your own informed examination or by a qualified property condition assessment consultant. If the Buyer is caught off guard by a large ‘surprise’ that may be enough to send them walking, despite your stunning marketing.

This also applies to the things that can’t be seen, like unpleasant odors or noise from a busy road, or even dogs barking next door. Unfortunately for the Seller, these things won’t be ignored. In some cases the only quick solution to those problems is adjusting the price…

3. …silence the competition. Even without great marketing, plenty of properties still sell every month. The reason is pretty obvious and that is just about any home will sell if it is priced right. If a Seller has a home that is perceived as a good value once Buyers are at the property, they will quickly lose site of the images and information that got them there. The marketing can still serve a purpose especially if delivered by real social media pros who go in to great lengths to advertise your claims, but the emotional attachment they got from experiencing the property in person will always prevail. This is where the value of showing condition really makes an impact. The Buyers may have loved the way your listing look at first glance but one of the competition, although poorly represented, delivered the real goods once the Buyers made it inside.

Don’t mistake this blog as an excuse not to market your listings to the best of your ability. This is more an exercise in managing expectations. Among other things, our job as listing agents are to get people in the door. In this new era of web-centric real estate searching, those first impressions are as critical as ever. In your online marketing efforts you might benefit from SEO reseller company.

So do whatever it takes to get people in the door, just kindly remind the Seller, “You can lead a horse to water, but you can’t make him drink.”

Speaking of “Perceived Value”… I think these photos illustrate my point:

photo of castle What the Seller sees…

Home for sale in Marietta Georgia Real Estate Photography by Iran Watson Listing Agent in Cobb Co GA 770-363-3350 What the Buyer sees…

Charming White picket fence cottage What the Appraiser sees…

Abandon House What the Bank sees…

And finally, although the real estate business is very profitable, the ideal is that you diversify the risk by assuming guarantee obligations, such as life insurance for example. A financial product like life insurance has cheap life cover quotes and provides great benefits in the event of a tragedy.